Running a glamping site is all about creating memorable stays, and getting the word out online can make or break your bookings. At Tree Tents, we’ve been picking up tips from industry pros—like those sharing insights at events such as The Glamping Show Americas—to help campground owners, STR hosts, and glamping operators shine in the digital world. Here’s how you can boost your glamping business online and draw in more guests, with a few thoughts from our corner of the glamping scene.
Build a Website That Wows
Your website’s your digital front door—experts say it needs to load fast, look sharp on phones, and show off what makes your glamping spot special. High-quality photos, easy navigation, and a booking button front and center can turn browsers into guests faster than you’d think. (We use Sleepless Media for our website, highly recommended!!!)
We’ve seen how a standout stay can shine online—our Tree Tent is a treehouse for sale that’s easy to feature with its suspended design, giving your site that eye-catching edge to hook visitors right away.
Master Social Media for Glamping Buzz
Social media’s a goldmine for glamping—pros suggest posting stunning shots of your site, sharing guest stories, and jumping on trends like Instagram Reels or TikTok snippets. It’s about showing the vibe, not just selling a stay, to pull in campers and STR seekers alike.
A unique setup helps here—think of a cozy pod or a quirky cabin that guests can’t resist snapping and sharing, building your buzz organically across platforms.
Get Found with Smart SEO
Search engine optimization—SEO—puts you where guests are looking, like Google searches for "glamping near me." Experts recommend using keywords that match what folks type—think local terms, "luxury glamping sites," or "unique rentals"—and keeping your site updated with fresh content like blogs or guest reviews. (Again, talk to our peeps at Sleepless Media!)
Our Fuselage fits that bill—it’s a glamping pod for sale with a sleek look that’s easy to spotlight in posts, helping your site climb those search rankings naturally.
Turn Guests into Repeat Visitors
Online marketing isn’t just about new faces—pros say it’s a chance to keep past guests coming back. Email newsletters with special offers, a blog about local adventures, or a quick thank-you post-stay can turn one-timers into regulars for your campground or Airbnb. If you have the opportunity, trade influencers for stays to pump things up.
It’s all about connection—whether they’re staying in a tiny cabin or a tricked-out tent, a personal touch online keeps your glamping operation top of mind.
Why Online Marketing Matters for Glamping
A strong online presence lets you stand out in a crowded field—glamping, STRs, and Hipcamp rentals all thrive when you’re easy to find and book. It’s less about flashy ads and more about showing off your unique charm, from cozy retreats to full-on luxury glamping sites.
We’re here to support that—our cabins are crafted to give you something special to share, whether it’s a social post or a website feature, making your marketing pop without much effort.
Ready to Grow Your Glamping Online?
We’re fired up about these online marketing tips—and we’d love to help you put them to work if you're installing some of our units. Happy to share everything we know. Want to chat about tiny cabins for sale or boosting your site’s appeal? Peek at our lineup or reach out via our contact form. Let’s get more guests to your glamping spot!
